In response to Tyler’s blog; Do you think commercials will continue to rely on gimmicks to push their products because the products are not good enough on their own or do you think they have good products and use their gimmick to stick the idea in peoples head?

I do believe commercials are going down the tubes.  I believe the marketing advisors for these products could try to think a little more to come up with informative commercials not just commercials showing gimmicks or false truths to sell their products.  I believe that these companies have gone the easy route, and just have tried to amuse their audience instead of educate them.  I am almost positive that these types of commercials will continue and will most likely envelop the whole commercial industry.  I believe commercials have gotten so bad that I can’t even watch them anymore.

What is your answer to this question, will commercials change or are they going to be just focused on trying to be the next big thing to watch?

Do you think it is reasonable to pay thousands of dollars to get add space during the super bowl?

“Companies paid an average of $3.5 million for a 30-second spot for the right to duke it out Sunday in front of the expected 111 million-plus fans.” (http://espn.go.com/nfl/playoffs/2011/story/_/id/7544243/super-bowl-2012-commercials-cost-average-35m)